Social media is ever evolving and it’s important to stay up-to-date with the most current trends online. Here is a list of the top 5 social media trends to look out for in 2015:
- Images, Images, Images: Although graphics and sharing images became a big trend in 2014, images are going to have an even greater influence socially in 2015. Research for Zabisco shows that 90% of information transmitted to the brain is visual, and visuals are processed 60,000 times faster in the brain than text. If brands haven’t started using graphics more than text in their posts, they definitely will in the upcoming year. Why are visuals so important online? Visual content is shareable and easily tells a story about your organization. Consumers want to relate to organizations they follow on social media, and graphics are the simplest and most significant way to be relatable.