There has never been a more important time to integrate video into your marketing strategies. Why? Over six billion hours of video is watched every month according to the Content Marketing Institute. Add in that YouTube has over one billion unique visitors every month and reaches the 18-34 year old market more than any cable network, according to the site’s own tracking metrics. Plus, other social media platforms, including Facebook and Vine, encourage videos as our society becomes more video-oriented. Given these trends – heck, YouTube is the second most popular search engine – it is increasingly important to include video in your marketing strategy.