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7113 Three Chopt Road, Suite 204 | Richmond, VA

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Author: Andrew Ryan

As Thanksgiving approaches this week, it’s the perfect opportunity for us to pause and reflect on the many blessings we share. This year has seen lots of growth and we’re thankful for so much. Since our company’s founding in 2009, our firm has been fortunate to have amazing support from clients, colleagues, friends, and family.

Last week, Virginia Commonwealth University’s Kornblau Real Estate Program held its annual Real Estate Trends Conference in Richmond, VA. Vera and I joined over 1,500 attendees at this popular half-day conference held in the Greater Richmond Convention Center. The conference provides a great overview of the health of the real estate market in Richmond and the economy more broadly. Simply put: Everyone was feeling good this year! A strong economy and demand across various real estate sectors is a good recipe for optimism.

We’re excited to welcome Vera Magdeeva to our team as a Communications Specialist! Vera joined Commonwealth Partnerships in April and most recently handled communications for CBRE in Richmond and Charlottesville, and Fredericksburg. With over four years in the communications and public relations fields, she is experienced in pitching stories, social media, and content creation. Vera is passionate about learning and is always on the lookout for innovative tools and techniques. We thought it would be fun to interview this passionate VCU alum!

The architecture, engineering, and construction sectors are increasingly competitive in markets at every level. Relationships are certainly helpful for business development efforts, but having the experience to show you can handle a new project is crucial to securing work. Firms that can successfully differentiate themselves are far more likely to be on the winning side. But, how exactly does an A/E/C firm stand out from others? One proven technique is weaving together a strong narrative that showcases previous work and positions you as a leader in the field. Identifying those successful project is a great step, although it’s just the beginning of a longer process.

You may have noticed over the past few months that many individuals have been talking about Vero, which is a new social media platform that has seen a big jump in popularity recently. From 150,000 downloads to more than 3 million users in a week, Vero is the most downloaded social app this month, which has tons of people talking. Is Vero the latest social media platform to rise to prominence?

new home marketing strategy tipsMarketing strategy and implementation should serve as the foundation for any home builder’s sales strategy. A strategic marketing plan will help a builder realize, or even, exceed their financial goals. This takeaway, more than any other, was repeated consistently for two days earlier this year in an Orlando classroom at the International Builders’ Show. This message also was relayed at the recent Local Forecast Seminar for the new home industry in Richmond, VA. Increasingly, builders are recognizing the powerful role that new home marketing can and should play in their success.